Vintage Poster Archives
Menetrel Escargots 1925 | Rudd French Food Poster
Menetrel Escargots 1925 | Rudd French Food Poster
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A cartoon waiter, fork poised, gazes at a golden snail perched on a red leaf against a deep blue background. The cheerful repetition of 'Exquis! Exquis!' depicts the anticipation of fine dining.
Designed by Rudd for Menetrel in 1925, this poster promoted escargots from Aux Parcs de Bourgogne. The company rode the wave of Burgundy's culinary fame, when snails transformed from peasant food to sophisticated delicacy through the magic of garlic butter and parsley.
The Art Deco styling reflects advertising's shift toward charm and storytelling. Rather than depicting the finished dish, Rudd chose the moment of anticipation, the diner's delight at what's to come.
This fine art archival print honours French culinary heritage through bold colour and playful composition. A natural addition to kitchens and dining spaces where conversation flows as freely as good wine.
