The boy's head is a soup bowl, and the fish are jumping out of it. The poster is credited to Sepo (Severo Pozzati, 1895 to 1983) and dated 1952, advertising Maggi. Sepo moved to Paris in 1921, ran the Paris branch of the advertising agency Maga, and returned to Bologna in 1957.
On the poster
A sailor boy in a striped shirt holds a fishing rod high. Silvery fish leap from his bowl-shaped head, against a saturated blue background.
About this print
A digitally restored reproduction, printed on 200gsm Enhanced Matte Fine Art paper with pigment inks.

