Home Front Pledge 1943 | Cooper OPA War Poster

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Home Front Pledge 1943 | Frederick G. Cooper War Poster

A blonde woman in white apron and red blouse raises her right hand against a blue circular background, taking the solemn Home Front Pledge. Bold sans-serif typography commands 'KEEP THE HOME FRONT PLEDGE' with the price control directive 'Pay no more than Ceiling Prices, Pay your Points in full.'

Designed by Frederick G. Cooper for the U.S. Office of Price Administration in 1943, this poster enforced wartime rationing policies that regulated food prices during World War II. Cooper, a founding member of the American Institute of Graphic Arts, applied his commercial illustration expertise to home front mobilization, creating clear messaging that reached American households nationwide.

The composition centers on the symbolic pledge, with a small inset showing a hand carrying a food basket marked 'FOOD FIGHTS for freedom.' This poster embodies the civilian sacrifice that supported the war effort, when fair distribution of resources was both economic policy and patriotic duty.

Reproduced as an archival print on 200gsm Enhanced Matte Fine Art Paper, preserving this essential piece of American wartime graphic design.

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