The sales pitch on this recruiting poster is a list: food, accommodation, clothing, furlough on full pay, free education, libraries, sports. F.W. Furnivall designed it between the wars, and this sheet is a 1950 printing. It advertises Regular Army service in peacetime. The War Office form reference "Army Form B 2536" at the top right ties it to the official administration of the British Army.
Furnivall's signature, "F.W. Furnivall L.", appears at the lower right of the illustration.
On the poster
A smiling soldier raises his peaked cap above a crowd of identically uniformed men, all arms up and all hats aloft, against a flat, unbroken cobalt blue sky. A yellow headline sits above a black banner. A text panel below the illustration sets out the benefits of Army life.
About this print
A digitally restored reproduction, printed on 200gsm Enhanced Matte Fine Art paper with pigment inks.




