A dancer wears electric light bulbs as a headdress and as a necklace, and one bulb sits alone at the lower left.
Leonetto Cappiello (1875 to 1942) designed the poster for Société Auer, and Vercasson printed it in Paris in 1912. Société Auer was the French arm of the Auer company, better known for gas mantles, and also made electric lamps, including the O.R. lamp it advertised in 1912. By then Cappiello was known for bold figures set against dark backgrounds. Here he made the invisible product, light, physically present as jewellery and costume.
The Vercasson circular cartouche is visible in the composition, and the printer's imprint runs vertically along the left margin.
On the poster
A woman dances against a solid black ground, her body encircled by strings of glowing bulbs. A full fan of bulbs radiates above her auburn hair, and another string rings her neck. A teal-blue and green draped gown sweeps behind her raised leg. At lower left a single filament bulb sits in careful isolation.
About this print
A digitally restored reproduction, printed on 200gsm Enhanced Matte Fine Art paper with pigment inks.

