{"product_id":"terrot-dijon-gazay-1928-motorcycle","title":"Terrot Dijon 1928 | Robert Gazay Vintage Motorcycle Poster","description":"\u003cp\u003eA red-haired allegorical figure, robes wind-blown, pedals a racing bicycle across a swirling cobalt blue ground and holds a fully rendered yellow Terrot motorcycle aloft with both arms. The lower register is a solid black band carrying the Terrot name in sweeping red script, a green drop-shadow beneath each letter, with 'DIJON' set in upright green sans-serif below. The whole composition is built on contrasts: the pale, almost weightless figure against saturated blue; the sharp yellow geometry of the machine against loose, gestural brushwork in the sky.\u003c\/p\u003e\n\u003cp\u003eDesigned by Robert Gazay and printed by the Atelier Joe Bridge, Paris, this lithograph dates to approximately 1928. Terrot had been producing bicycles and motorcycles from its Dijon factory since the 1890s and by the late 1920s was one of France's foremost two-wheel manufacturers, contesting the national 250cc and 500cc championships. The poster's allegorical treatment, a winged or wind-borne feminine figure presenting the product as a kind of offering, connects it to an established French commercial lithograph language that runs back through Cappiello to the Belle Époque affiche.\u003c\/p\u003e\n\u003cp\u003eGazay worked regularly with the Atelier Joe Bridge, a Paris commercial lithography house active in the 1920s and 1930s. Other works carrying the same printer's mark show a consistent Art Deco handling: flat colour areas, bold outlines, energetic figurative composition. This Terrot poster sits at the intersection of the figurative advertising tradition and the speed-obsessed machine-age aesthetic of the interwar years.\u003c\/p\u003e\n\u003cp\u003eReproduced here by the Giclée process on 200gsm Enhanced Matte Fine Art Paper, retaining the depth of the original cobalt blue and the warmth of the cadmium yellow metalwork.\u003c\/p\u003e","brand":"Vintage Poster Archives","offers":[{"title":"A4","offer_id":63909611962745,"sku":"VPA-10304-A4","price":19.99,"currency_code":"GBP","in_stock":true},{"title":"A3","offer_id":63909611995513,"sku":"VPA-10304-A3","price":29.99,"currency_code":"GBP","in_stock":true},{"title":"A2","offer_id":63909612028281,"sku":"VPA-10304-A2","price":34.99,"currency_code":"GBP","in_stock":true},{"title":"50x70cm","offer_id":63909612061049,"sku":"VPA-10304-50x70cm","price":39.99,"currency_code":"GBP","in_stock":true},{"title":"A1","offer_id":63909612093817,"sku":"VPA-10304-A1","price":44.99,"currency_code":"GBP","in_stock":true},{"title":"70x100cm","offer_id":63909612126585,"sku":"VPA-10304-70x100cm","price":59.99,"currency_code":"GBP","in_stock":true},{"title":"A0","offer_id":63909612159353,"sku":"VPA-10304-A0","price":69.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/1139\/4937\/files\/Advertising-Terrot-Dijon-Motorcycle-RedHairFigure-c1910.jpg?v=1783449254","url":"https:\/\/vintageposterarchives.com\/products\/terrot-dijon-gazay-1928-motorcycle","provider":"Vintage Poster Archives","version":"1.0","type":"link"}