{"product_id":"panzani-pasta-morvan-1950-french-food","title":"Panzani Pasta 1950 | Herve Morvan French Food Poster","description":"\u003cp\u003eA cheerful chef character in white hat and apron twirls golden spaghetti on an oversized fork while pouring rich red tomato sauce from a bright yellow Panzani can. The composition is set against a bold black background that makes every element pop with mid-century charm.\u003c\/p\u003e\n\u003cp\u003eDesigned by Herve Morvan around 1950 for the French pasta brand Panzani, this poster exemplifies the playful advertising style that made French commercial art world-renowned. Morvan was celebrated for his whimsical character work and vibrant colour palettes that brought products to life through illustration.\u003c\/p\u003e\n\u003cp\u003eThe poster depicts the optimistic spirit of post-war France when Italian cuisine was becoming part of French domestic life. Panzani, founded in 1940, commissioned this work to promote their pasta and sauce products with distinctly French flair.\u003c\/p\u003e\n\u003cp\u003eRestored from archival source and printed as an archival print on 200gsm Enhanced Matte Fine Art Paper. A natural fit for collectors of vintage advertising art and anyone drawn to the golden age of food marketing design.\u003c\/p\u003e","brand":"Vintage Poster Archives","offers":[{"title":"A4","offer_id":57395695845753,"sku":"VPA-11648-A4","price":19.99,"currency_code":"GBP","in_stock":true},{"title":"A3","offer_id":57395695878521,"sku":"VPA-11648-A3","price":29.99,"currency_code":"GBP","in_stock":true},{"title":"A2","offer_id":57395695911289,"sku":"VPA-11648-A2","price":34.99,"currency_code":"GBP","in_stock":true},{"title":"50x70cm","offer_id":57395695944057,"sku":"VPA-11648-50x70cm","price":39.99,"currency_code":"GBP","in_stock":true},{"title":"A1","offer_id":57395695976825,"sku":"VPA-11648-A1","price":44.99,"currency_code":"GBP","in_stock":true},{"title":"70x100cm","offer_id":57395696009593,"sku":"VPA-11648-70x100cm","price":59.99,"currency_code":"GBP","in_stock":true},{"title":"A0","offer_id":57395696042361,"sku":"VPA-11648-A0","price":69.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/1139\/4937\/files\/Food-Panzani-PastesSauce-ChefCharacter-1950s__VPA-11648.jpg?v=1780841952","url":"https:\/\/vintageposterarchives.com\/products\/panzani-pasta-morvan-1950-french-food","provider":"Vintage Poster Archives","version":"1.0","type":"link"}