{"product_id":"cappiello-corset-le-furet-1901","title":"Cappiello Corset Le Furet 1901 | French Fashion Poster","description":"\u003cp\u003eA young woman turns inward on a flat chrome-yellow ground, smiling as she laces a vivid red corset across her waist, her white lace-trimmed chemise falling from one shoulder. Below her, CORSET LE FURET is set in bold navy capitals; above, the headline 'HYGIENE, ELEGANCE, SOUPLESSE' spans the full width of the composition. The footer promises: 'Donne la Souplesse de l'Orientale avec la grâce Française.' It is a spare, immediate image, the figure isolated against unbroken yellow with no decorative surround.\u003c\/p\u003e\n\u003cp\u003eDesigned by Leonetto Cappiello (1875–1942) in 1901 and printed by P. Vercasson \u0026amp; Cie, Paris, this is among the earliest advertising works in which Cappiello moved away from the intricate conventions of Art Nouveau toward a flatter, more direct figure style. Commissioned by Corset Le Furet, a French brand that employed Manuel Robbe and Gaston Noury alongside Cappiello, the poster was issued as a colour stone-lithography at 138 × 98 cm. Within two years of publication it entered the permanent collection of the Musée d'Orsay and the Museu Nacional d'Art de Catalunya; a preparatory maquette is held in the Louvre cabinet des dessins.\u003c\/p\u003e\n\u003cp\u003eFor those drawn to the decorative arts of the early 1900s, the poster sits at a hinge point: the subject, the corset, belongs entirely to the Belle Époque wardrobe, while Cappiello's bold outlines and saturated yellow ground anticipate the graphic economy he would bring to French advertising over the following four decades.\u003c\/p\u003e\n\u003cp\u003eReproduced from archival sources on 200gsm Enhanced Matte Fine Art Paper with no optical brighteners. Smooth matte finish. Colour faithful to the original stone-lithography palette.\u003c\/p\u003e","brand":"Vintage Poster Archives","offers":[{"title":"A4","offer_id":64053784576377,"sku":"VPA-13506-A4","price":19.99,"currency_code":"GBP","in_stock":true},{"title":"A3","offer_id":64053784609145,"sku":"VPA-13506-A3","price":29.99,"currency_code":"GBP","in_stock":true},{"title":"A2","offer_id":64053784641913,"sku":"VPA-13506-A2","price":34.99,"currency_code":"GBP","in_stock":true},{"title":"50x70cm","offer_id":64053784674681,"sku":"VPA-13506-50x70cm","price":39.99,"currency_code":"GBP","in_stock":true},{"title":"A1","offer_id":64053784707449,"sku":"VPA-13506-A1","price":44.99,"currency_code":"GBP","in_stock":true},{"title":"70x100cm","offer_id":64053784740217,"sku":"VPA-13506-70x100cm","price":59.99,"currency_code":"GBP","in_stock":true},{"title":"A0","offer_id":64053784772985,"sku":"VPA-13506-A0","price":69.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0994\/1139\/4937\/files\/Fashion-CorsetLeFuret-Maquilly-RedCorsetWoman-1900s.jpg?v=1785004521","url":"https:\/\/vintageposterarchives.com\/products\/cappiello-corset-le-furet-1901","provider":"Vintage Poster Archives","version":"1.0","type":"link"}